When you’re a poet, words and phrases can have a powerful effect on you. Words are more than simple vehicles for communication.
Certain words and combinations of words really “speak” to you. They can grab you by the throat and drag you down strange alleys. They can tangle up your feet and make you fall. They can lift you up and help you fly.
Getting enchanted and be-spelled by words is probably one of the biggest hazards of the ancient craft of poesy. (Poets probably make great con artists. They are also probably among the most vulnerable for getting scammed.)
Poets tend to get sucked into all sorts of adventures by words and by their own passion for words.