Here are some thoughts from E. Thomas Behr, Ph.D. in THE TAO OF SALES: The Easy Way To Sell In Tough Times. First published in 1997, it attracted a lot of interest until it went out of print. It’s since been re-issued. (A great book.) The major thought Behr had was this: if you lead by following your principles and your own authenticity, then it makes room for good things to happen….