THE COST OF GOALS (An Un-seeing Exercise)
High-performance coach and personal growth trainer Brendon Burchard does not believe in S.M.A.R.T. goals. You know the ones: Specific… Measurable…. Actionable…. Relevant…. Time-Bound. Burchard admits that S.M.A.R.T. goals work just fine, but he thinks they’re lame. He says they keep us playing small. He may be right. Instead of S.M.A.R.T. goals, the best-selling author, whose books include THE CHARGE, THE MILLIONAIRE MESSENGER, LIFE’S GOLDEN TICKET and THE MOTIVATION MANIFESTO, says he wants you to formulate and get behind D.U.M.B. goals…