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ALOHA AND GRIT

ALOHA AND GRIT

And now…we interrupt our regular post-building for an important public service announcement:

As Hawaii trudges through the COVID-19 pandemic, PBS Hawaiʻi is reaching into our vast video archive to share pearls of wisdom about living with and getting past adversity. This campaign features brief but potent manaʻo online, on social media and on-air between regular programming.

The non-profit, statewide television station, with support from the Kamehameha Schools, are building what they are calling “a community resilience program.”  They are calling the program, “What’s It Going to Take: Aloha&grit,” and it is a beaut.

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DO WHAT YOU CAN

DO WHAT YOU CAN

In the spring of 2020, world paradigms changed.

On March 11, 2020, the World Health Organization (WHO) officially declared that the Novel Coronavirus Disease, Covid-19, was a pandemic.

This came after China reported in December, 2019 that there had been more than one instance of a weird life-threatening respiratory illness in Wuhan, the capital and major industrial and commercial center in Hubei province.

The health-care professionals at WHO watched how the new disease spread and the effects it had on people wherever it popped up around the world.

The media, social platforms, and assorted rumor-mills went into overdrive trying to figure out what the heck was going on.  Panic attacks and near-terminal confusion ensued.

Almost immediately after the WHO pandemic declaration the world-as-we-knew-it shut down.  The rules changed and they still keep on morphing. 

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